It is the day before Valentine's Day. Yes, that holiday where flowers, chocolates, and fancy dinners are dangled in front of your face a mere month and a half after you promised to be healthier.
Selling a book is like trying to give a cat a bath… it will leave you traumatized and marked for life.
I embarked on a mission to discover how to generate sales, hype up excitement, and create a following. This is what I have learned: